Ocean Breeze Laundry Services
Ocean Breeze Laundry Services is a company with operations base in MIAMI (USA), offers professional laundry services for final consumers (Families, students, retirement center, etc.); Currently, they've expanded their focus segment by offering a B2B service for Restaurants, Hospitals, Marinas, Gym/SAP; among other centers of the high volume of washing.
PROJECT STAGE: we worked on the definition of the penetration strategy in the new segment (B2B). The user experience (DUX), was one of the main goal.
We customized the design and adapt all the content to digital media, later, we work in the aesthetics of the social networks and the communication in general.
OPERATIONAL PHASE: we manage the online communication and online advertising (Google Ads, Facebook Ads). In periodic follow-up meetings we analyze the results of the campaigns and adjust the objectives.
- Definition of institutional communication strategy
- Development of B2B and B2C website
- Deploy of the institutional image (look & feel) in social networks
- Content adaptation for digital media
- Community Manager
- Online Advertising